Omar Boraie Is One City’s Savior

Omar Boraie and his company Boraie Development LLC have been the sole reason why New Brunswick, New Jersey has grown to become the hotbed of activity that is today.

Omar Boraie had a dream for New Brunswick. He wanted it to be as thriving as any of the European cities he saw it during his time of travel. He shared this vision with other corporate leaders who only frowned upon his ambitions. They thought that New Brunswick was dying and they would soon have to move their businesses elsewhere. Omar Boraie knew that they were wrong and it took him four decades to prove it.

According to Patch, when you visit, you will realize that Omar Boraie has been constructing real estate in the New Brunswick area for over three decades. Over the last 30 years, he has donated $150 million of his own personal wealth to make New Brunswick after the image in his mind. He has built both commercial real estate and residential real estate. Any profit he made from these he immediately reinvested into the city that he loves.

Omar Boraie knew that if New Brunswick were to thrive, it would need to stand on four pillars. The first pillar was to be family-oriented. The second pillar was to bring businesses and jobs to the city. The third pillar would be to reward businesses for not relocating. The fourth pillar would be to bring the middle class back to the city of New Brunswick.

Omar Boraie worked with several nonprofits in the area, such as New Jersey Stage, to provide community activities for families to bond. These activities included real-a-longs with parents, free movie nights for the community, and time at the local waterpark. Visit Central Jersey Working Moms to see more.

Omar then began enticing businesses to the area by providing them the real estate they needed for a cost that could not be beaten. By providing office space for rent, he was able to attract the middle-class workers such as doctors, lawyers, and attorneys.

Omar then spent time working with the large local corporations to remain in the area. The big fish in the pond was Johnson and Johnson, and once they decided to stay, all other businesses got in line.

Omar Boraie would lastly focus on securing the professionals in the city by building the residential homes. Many of his buildings came complete with dog walks and tennis courts to appeal to the upper-middle-class. You can visit his website to see more.

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José Auriemo Neto and Art of Real Estate

José Auriemo Neto is a renowned Brazilian real estate executive who serves as the chief executive officer (CEO) and chairman of JHSF Participacoes SA. His involvement in the company dates back to 1993 when he started the company’s services and further created a parking lot management system in 1997. JHSF Participacoes has been involved in the development of both residential and commercial buildings in Brazil and has extended its services to Uruguay and the United States. In 1998 José Auriemo Neto founded the shopping mall department of the company when he acquired the development rights of Shopping Santa Cruz. Neto was solely responsible for its implementation and management.

Mr. Neto has served in the capacities of a member of the board of executive officers, director and member of JHSF Participacoes before becoming the CEO and Chairman. He attended FASE for a course in business administration, as well as Fundação Armando Álvares for a semi-engineering course. Neto has been instrumental in supervising the company’s prospects in public development, hotels, and office properties. This has been recorded in various partnerships such as those with Jimmy Choo and Hermes in the Cidade Jardim shopping complex that led to these luxurious brands opening retail outlets in the complex. Also, José Auriemo Neto started a partnership with Valentino in 2012 that led to the company’s inaugural stores in Brazil.

Through his efforts, there has been a lot of mixed urban developments in Brazil such as the Bela Vista in Salvador that consists of a shopping center, housing towers, and a school. Other JHSF developments are in Sao Paulo and Ponta Negra shopping center in Manaus. One of the key properties that can boast of is the 12 million square meters luxurious residential Fazenda Boa Vista condominium. It is the most exquisite condominium in Brazil. José Auriemo Neto efforts have seen the company develop and register growth evidenced by its entry into the stock market.

Samuel Strauch Does What He Loves

A graduate of Hofstra University with some studying at Harvard and the Erasmus University in Rotterdam, Samuel Strauch broke into his own in 2002 with the launch of his own company, Metrik Real Estate.

After a start in banking, and then returning to help his own family’s real estate business in Miami, Samuel Strauch looked around and noticed a rising trend of new real estate developments and the growth from a vacation destination to a full-fledged beach-side metropolis. With his connections in the Latin American community already waiting in the wings as investors and potential clients, and his own history in the type of business, it didn’t take much to get Metrik off the ground. And once it was moving, Metrik did not stop growing. Today Samuel Strauch’s company branches through equity sourcing, acquisitions, development, management, and of course the brokerage of real estate, from South Florida into parts of Latin America, intent to help their customers with all their needs and dreams.


But Samuel Strauch is still human, despite being an entrepreneur. In an interview by IdeaMensch, he points out that he has had errors in judgement, keeping on employees for trust as opposed to how well they do their jobs and notes that it hurt the company, but it was a learning experience for everyone involved. Despite a history of bad relationships and disappointments that he’s had while running the company, he admits that he has learned a lot from life and met a lot of good people purely because he’s kept an open mind. Samuel Strauch cites that he would do nothing differently because of how the positives outweigh the negatives.

Samuel Strauch also encourages people to do what makes them happy. For him, that is art and photography, as well as investing in other businesses, like restaurants.

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